Tuesday, 20 October 2020 | 13:46 WIB

Sinar Mas Land Launches Mixed Use Product for Millennials at BSD City

Sinar Mas Land Launches Mixed Use Product for Millennials at BSD City (sinarmasland)

TANGERANG, NETRALNEWS.COM - Answering the high demand for co-living housing, Sinar Mas Land has launched a new innovation called ZENA. This property product is suitable for investors and young investors who want to get regular income from property investments.

Carrying the concept of mix-used commercial, this property product presents three types of product choices, namely Co-Living, Share House and Shop House.

Zena is developed by combining the tastes, lifestyles, and needs of millennials, who prioritize the combination of flexible property functions as housing, creative/work space, and business space for young millennials. Zena itself has a friendly and welcoming meaning in Greek.

Zena is located in the premium area of ​​The Mozia, the latest mix and landed development area closest to the Central Business District of BSD, with minimal investment risk.

"We see increasingly intensive demand for affordable housing alternatives in Indonesia, especially in the areas around Jakarta," said Herry Hendarta, CEO of Residential at Sinar Mas Land, on Sunday (1/3/2020).

This motivates Sinar Mas Land to give birth to the latest innovations through ZENA property products in the Mozia region. Zena offers a place to stay with a modern lifestyle that encourages collaboration between Co-Living, Share House, and Shop House.

The prices offered for Co-Living start from IDR1.3 billion, Share Houses starting from IDR1.6 billion, and Shop Houses starting from IDR3 billion.

In addition, there are many convenient ways to pay that are offered by Sinar Mas Land, including Early Bird Price, Gradual Cash up to 24x, and fully furnished promos, air conditioners and water heaters. Therefore, when the units are ready, they can be used immediately.

For information, Zena has a uniqueness that is not owned by other commercial clusters. At Zena, there are 3 types of unit choices in one area, and these units have different residential functions with each other.

Co-Living is a Co Living unit consisting of two choices of building types, namely 3 floors with building size and land size of 103/35, and 2 floors with building/land size of 71/35.

This option is right for residents who want to start a business and reduce rental costs without sacrificing the privilege of enjoying all the available facilities. Co-Living can be a home as well as an office or creative space. This trend has promising business prospects and high demand among millennials.

Next, there is the Share House which is a unit consisting of a 3-story building with 6 bedrooms (building/land size of 103/35) suitable to be used as a boarding house. This unit has the potential to be rented out to students or employees who work in the BSD City area.

Finally, Shop House is a property product for retail and trade which is now a property that has quite a large demand. Supported by location, population density, and economic growth in the BSD City area, this type of property has an efficient performance, both for rent, opening one's own business or for residence.

The Zena cluster is surrounded by various facilities which can all be reached within minutes. These faciities include the Sportclub, Indonesia Convention Exhibition (ICE), QBIG Mall, AEON Mall, The Breeze, mass transport stations and terminals, as well as modern markets.