Saturday, 06 March 2021 | 00:25 WIB

Honda Accelerates Online Car Sales in Indonesia

Honda Accelerates Online Car Sales in Indonesia (hondaindonesia

JAKARTA, NETRALNEWS.COM - Along with the preparation for a new normal norms of living in various regions in Indonesia, community activities have also increased again while still adhering to health procedures and physical distancing.

To accommodate the needs of consumers in the new normal times, PT Honda Prospect Motor (HPM) is also preparing various programs that make it easier while providing more advantages in making car purchases online.

Since there have been social restriction measures due to the Covid-19 coronavirus pandemic in Indonesia, Honda car purchases made through online channels have continued to rise. At present, online sales of Honda cars account for more than 25% of the total sales in Indonesia.

Yusak Billy, Business Innovation and Marketing & Sales Director at PT Honda Prospect Motor, said "We strive to continue to improve the ease and benefits for consumers who make car purchases online. Surely this is in line with the conditions in the new normal phase where consumers are very accustomed to carrying out activities through digital platforms while continuing to implement health procedures and keeping their distances."

To further increase online sales, Honda is now increasing profits for consumers in the "Beli Honda di Rumah Aja (Buy a Honda from Home)" program for consumers who make purchases through the site, the dealership's official website, and various other online channels.

In this program, for every online purchase for Honda Brio, Honda Mobilio, Honda BR-V, and Honda HR-V, consumers will get a "New Normal Package Value" of up to IDR15,000,000*, and consumers can make payments using the 0% installment method and get additional cashback.

Not only that, consumers will also get a bonus in the form of free periodic maintenance costs (Services+parts up to 50,000 km or 4 years) specifically for the purchase of Honda Brio, Honda Mobilio, Honda Jazz, Honda BR-V, Honda HR-V, and Honda CR-V. All of the above programs are valid for the period June and July 2020. (Terms & conditions apply).

In addition to utilizing the official website of HPM and dealers, at this time Honda has also collaborated with Blibli and Tokopedia to open official stores at the two e-commerce platforms. Honda Prospect Motor also offer various promos through the official stores on the two e-commerce sites.