Tuesday, 25 June 2019 | 07:01 WIB

Jakarta Fashion Week Holds Model Search

Jakarta Fashion Week Holds Model Search (jfw)

JAKARTA, NETRALNEWS.COMMore than 757 participants have registered and auditioned for the Jakarta Fashion Week - JFW Series: Model Search this year.

Held in four major cities, JFW Series: This year's Model Search has been held at Jogja City Mall, Yogyakarta (8-10 February 2019), Tunjungan Plaza VI, Surabaya (22 - 24 February 2019), Cambridge City Square, Medan (8 - March 10, 2019), and Gandaria City, Jakarta (March 23-24 2019).

At the end of the event, six male models and six female models will be given training and re-elected to become Icons of JFW 2020. They are Kenji (Medan), Atta (Surabaya), Nabil (Yogyakarta), Axel (Jakarta), Baim ( Medan), Leo (Jakarta), and Ciquita (Medan), Viola (Yogyakarta), Fiona (Surabaya), Ayuma (Surabaya), Alfi (Jakarta), and Devona (Jakarta).

The Director of Jakarta Fashion Week, Lenni Tedja, said that unlike the previous years, where this election was held closed, the Jakarta Fashion Week took Fremantle Indonesia to form a web series entitled The Search For JFW 2020 Icons.

Not only involving JFW Model Search judges, namely Ai Syarif (Jakarta Fashion Week Creative Advisor), Wita Juwita (Face Of Jakarta Fashion Week), and Panca Makmun (Senior Choreographer), but Jakarta Fashion Week also invites experts from various fields related to the model profession. They are Luna Maya (actress and fashionpreneur), Tommy Siahaan (Professional Photographer), Margaretha Untoro (Editor in Chief Dewi Magazine), and QQ Franky (Make Up Master).

"We want to show the public how the process of selecting a pair of models will decorate all of the upcoming JFW 2020 campaigns. To be more interesting, of course there are some additional content, such as extra challenge and elimination.
All of this has been developed from a process that has been used to ensure that the quality we seek is maintained, both in terms of appearance, ability and of course behavior, "Lenni Tedja said on Wednesday (6/12/2019).

For filming and coaching purposes, the participants and judges were quarantined for approximately one week to maximize the process. This event is supported by Make Over, Loreore Professionnel, and Lazada.co.id.

Jakarta Fashion Week also received support from Intercontinental Jakarta Pondok Indah, Obermain, Watch World, Tommy Hilfiger, Paradigm Fitness, Jakarta Life Sciences and Aesthetics, and Dermaster.